How Many WeChat Users? NZ Newcomers, Don’t Get Lost
How Many WeChat Users Actually Matters Less Than Where They Are If you are a Kiwi heading from Auckland, Wellington or Christchurch to study, work or visit China, “how many WeChat users are there?” is a fair first question. You are trying to work out whether this app is just another messenger, like WhatsApp or Messenger, or whether it is something you genuinely need before you land. The straight-up answer is that WeChat is huge, but a single user total does not tell the whole story. Public reporting can use different measures: monthly active users, combined WeChat and Weixin users, users in one market, or people with more than one account. Those are not interchangeable. So if someone gives you one magic number without saying what it measures or when it was published, take it with a grain of salt. Numbers can look tidy while the real-world picture is anything but. ...